Project Description

Ustwo Games

Ustwo Games

Aim

Announce and coordinate the national launch of ustwo’s latest video game, “Alba, A Wildlife Adventure”.

How

  • Focusing the communication strategy at the different Informative angles.

  • Offering a preview test to the main generalist and specialized media.

  • Offering in-depth interviews with the game designers and the CEO of the company.

Aim

Announce and coordinate the national launch of ustwo’s latest video game, “Alba, A Wildlife Adventure”.

How

  • Focusing the communication strategy at the different Informative angles.

  • Offering a preview test to the main generalist and specialized media.

  • Offering in-depth interviews with the game designers and the CEO of the company.

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